e-ISSN 2356-2242       print ISSN 2085-5044

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ASEAN Marketing Journal is a national-level journal in Indonesia, that is

published by Management Research Center Department of Management,

Faculty of Economics, Universitas Indonesia.

 

AMJ, as abbreviation of ASEAN Marketing Journal, had firstly launched in 2009.

Until now, we already had 18 issues with twice a year of publishing

in June and Desember.

 

In 2018, we had just re-new our accreditation with B score from Ministry of

Research, Technology and Higher Education of the Republic of Indonesia.

It is considered as good for national-level journal.

 

We keep improving our journal in order to achieve international-level journal.

So in these two years (2019-2020), we are working for the preparation

to submit to Scopus while still maintaining excellent performance.


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Vol 13, No 1 (2021): June 2021

Articles

ARE ENTREPRENEURS BORN OR MADE? A LOOK AT ENTREPRENEURIAL MARKETING EDUCATION WITHIN VOCATIONAL HIGH SCHOOL PDF
Adhi Setyo Santoso, Jony Oktavian Haryanto, Hanif Widyanto, Hari Suryanto, Lina Rosmawati 10.21002/amj.v13i1.13181
BANKING DIGITALLY TO MICRO-BUSINESS: EXPLORING VALUE CO-CREATION STRATEGY IN NEW PRODUCT DEVELOPMENT PDF
Rudi Gunawan, Sonny Rustiadi 10.21002/amj.v13i1.13186
PERSONAL NORM AND PRO-ENVIRONMENTAL CONSUMER BEHAVIOR: AN APPLICATION OF NORM ACTIVATION THEORY PDF
Budi Setiawan, Adi Zakaria Afiff, Ignatius Heruwasto 10.21002/amj.v13i1.13213
THE ANALYSIS OF GREEN MARKETING AND BRAND IMAGE ON REPEAT PURCHASE ON CONSUMERS OF COFFEE SHOP IN BANDUNG PDF
Yulia Nur Hasanah, Fauzan Aziz 10.21002/amj.v13i1.13215
PREDICTING THE RELATIONSHIP BETWEEN SCARCITY AND SERENDIPITY INFORMATION TOWARD IMPULSE BUYING BEHAVIOR: HEDONIC SHOPPING VALUES AS MODERATOR VARIABLES PDF
Natasha A. Prawira, Sabrina O. Sihombing 10.21002/amj.v13i1.13216
MINDFUL CONSUMPTION BEHAVIOR ON SECOND-HAND FASHION PRODUCTS: INTERVARIABLE INFLUENCE ANALYSIS OF STIMULUS-ORGANISM-RESPONSE (S-O-R) MODEL PDF
Diyang Risma Gabriella, Ramses Wardhana Hardjanto, Muhammad Fadhil Mawaridi, Muhammad Naufal Harits, Luh Dyah Purnami 10.21002/amj.v13i1.13229
THE OUTLOOK DIGITAL INDOOR ADVERTISING IN MINI-MARKET USING TECHNO ECONOMY ANALYSIS: IMPLEMENTATION IN INDONESIA PDF
Tommy Hendrix, Firman Tri Ajie, Mahardhika Berliandaldo 10.21002/amj.v13i1.13230

Announcements

CALL FOR PAPER 2021

 
The Management Research Center (MRC), a unit under the Department of Management, Faculty of Economics and Business, Universitas Indonesia (FEB UI), will publish a journal for June and December Edition in 2021 in the area of marketing. The journal publishes in both print and online versions.

Submit your article through http://journal.ui.ac.id/amj and/or email to amj.ema.feui@gmail.com or amj@ui.ac.id

 
Posted: 2021-01-25 More...
 
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