Vol 12, No 2 (2020): December 2020
Articles
| FACTORS AFFECTING ONLINE SHOPPING BEHAVIOR FOR NET-GENERATION IN JABODETABEK | |
| p. 69 - 82 Kunto Hendrapawoko, Lily Setiawaty, Marsaulina Elisabet Situmorang, Rahmadi Ernawan, Ratna Dharmayanti Odata 10.21002/amj.v12i2.12894 |
| IMPACT OF COUNTRY OF ORIGIN EFFECT (COE) ON CONSUMER PURCHASE INTENTIONS: A CASE STUDY OF COSMETIC PRODUCTS IN LAMPANG, THAILAND | |
| p. 83 - 93 Janak Pandey, Somjai Muenkid, Noraset Jivasantikarn, Arunie Jivasantikarn Chaisiriwongsuk, Yadarat Inthaklhan 10.21002/amj.v12i2.12897 |
| DIFFERENCES OF INDIVIDUAL DEMOGRAPHIC CHARACTERISTICS TOWARDS E-WALLET PAYMENT IN RESTAURANTS | |
| p. 94 - 102 Shinta Caroline, Anggraini Putri, Edy Oei, Verawati Verawati, Isnovian Isnovian 10.21002/amj.v12i2.12899 |
| APPLICATION OF THEORY OF PLANNED BEHAVIOR IN CONSUMERS’ PURCHASE DECISION OF CATS AND DOGS FOOD PRODUCTS | |
| p. 103 - 111 Rendi Tegar Pratama, Elevita Yuliati 10.21002/amj.v12i2.12900 |
| INTERVARIABLE INFLUENCE ANALYSIS OF HIERARCHY OF EFFECT (HOE) MODEL IN CROSS-BORDER E-COMMERCE (STUDY CASE: SHOPEE AND LAZADA) | |
| p. 112 - 120 Diyang Risma Gabriella, Anna Amalyah Agus 10.21002/amj.v12i2.12901 |
| THE INFLUENCE OF SELF-CONGRUITY ON CUSTOMER LOYALTY OF COFFEE SHOPS: EVIDENCE FROM GLOBAL-CHAIN AND LOCAL-CHAIN COFFEE SHOPS IN INDONESIA | |
| p. 121 - 133 Dela Anjani, Ike Janita Dewi 10.21002/amj.v12i2.12902 |
| THE ROLE OF CUSTOMER NETWORKING CAPABILITY EFFECTIVENESS IN ENHANCING THE SALESPEOPLE’S PERFORMANCE IN SMALL AND MEDIUM ENTERPRISES | |
| p. 134 - 144 Ida Bagus Nyoman Udayana, Naili Farida 10.21002/amj.v12i2.12903 |
Announcements
CALL FOR PAPER 2021 |
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The Management Research Center (MRC), a unit under the Department of Management, Faculty of Economics and Business, Universitas Indonesia (FEB UI), will publish a journal for June and December Edition in 2021 in the area of marketing. The journal publishes in both print and online versions. Submit your article through http://journal.ui.ac.id/amj and/or email to amj.ema.feui@gmail.com or amj@ui.ac.id |
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| Posted: 2021-01-25 | More... |
| More Announcements... |





