Articles
GREEN PURCHASE DETERMINANTS BASED ON INTERPRETIVE STRUCTURAL MODELING: CASE OF IRAN’S GREEN MARKETING | |
Mahmoud Dehghan Nayeri, Mohammad Moradi 10.21002/amj.v11i1.11479 |
CONCEPTUAL MODEL OF STUDENTS ABROAD’S BEHAVIOUR: AGENT-BASED MODELING APPROACH | |
Tutik Inayati, Utomo Sarjono Putro, Santi Novani, Ilham Fadhil Nurdayat 10.21002/amj.v11i1.11480 |
THE COMPARISON OF CREDIT ACCESSIBILITY CHANNEL ON SATISFACTION AND LOYALTY: CASE STUDY OF CREDIT CONSUMER “GENERATION X AND Y” IN THAILAND | |
Palida Srisornkompon 10.21002/amj.v11i1.11481 |
EFFECT OF MARKETING MIX AND NATIONAL CULTURE ON CONSUMER BUYING INTENTION FOR MUSIC PRODUCTS: A CASE STUDY OF INDONESIAN AND INDIAN CONSUMERS | |
Teddy Oswari, Reni Diah Kusumawati, Tristyanti Yusnitasari, Vijay Kumar Shukla 10.21002/amj.v11i1.11482 |
THE IMPACT OF EVENT MARKETING ON BUILDING BRAND AWARENESS FOR FASHION CUSTOMERS | |
Annissa Karni Rachmadhian, Rendra Chaerudin 10.21002/amj.v11i1.12097 |
Perceptions of Technical and Social Presence Towards Customers Trust and Value: Click-And-Brick Versus Pure-Click Retailers | |
Joshua Jeffrey Kurniawan, Adrian Achyar 10.21002/amj.v11i1.12098 |
INFLUENCE OF NON-DEMOGRAPHIC FACTORS ON INDONESIAN CONSUMERS PURCHASE INTENTION TOWARDS GREEN PRODUCTS | |
Cynthia Irene Hutahaean, Pepey Riawati Kurnia 10.21002/amj.v11i1.12099 |